The Client
A strong family orientated business established in 1998, Oasis has grown into a bustling café, a gourmet grocery store, a deli of epicurean proportions, a fresh food market and popular cooking school.
The Challenge
Oasis engaged Meris to assist with a solution to offering cooked chickens, meats and ability to grow into other hot ready to eat foods. A solution that would ensure the high quality to match the rest of the offer in the store.
The Meris Approach
The Flexeserve Zone was the obvious choice for the job. Ability to offer grab and go, open front maximum merchandising and engagement with customers while maintaining food quality for a long period was critical.
Chef Alex from Meris worked with the store on the process, holding times, food packaging to get a process and solution that worked for the store and the offer.
Then, we assisted with Oasis team to help them make the cabinet customised to work in with the look and feel of the store with some great graphics and point of sale, further enhanced by floor decals and hot food signage.
The Results
Oasis have been able to offer and sell their customers a range hot ready to eat foods and chickens and meats. Sales continue to grow and become a convenient offer to customers and important destination piece for the Oasis business.
They have grown to offer a range of other ready to eat / food-to-go hot foods and continue to work on new recipes and offers to grow this emerging opportunity.
Comments are closed.